Art +Tech Exhibition

Art+Tech cross-border integration makes art space more innovative. Hyundai Motorstudio combines the concept of "Creative Energy", collides contemporary art with cutting-edge tech and explores more possibilities of cross-border integration.

  • PART 01 THE WORKSHOP

    The WORKSHOP is the basic unit of production inside the animal farm simulator, where various manufacturing activities are going on. A new type of pink chicken is being bred in the workshop; snacks that can help restore ecological balance are ready for pick-up; the latest series of garment is constantly growing; the edible garden is waiting to be harvested. All species in the farm workshop work together, share resources and labor results.

  • PART 01 THE WORKSHOP

    The WORKSHOP is the basic unit of production inside the animal farm simulator, where various manufacturing activities are going on. A new type of pink chicken is being bred in the workshop; snacks that can help restore ecological balance are ready for pick-up; the latest series of garment is constantly growing; the edible garden is waiting to be harvested. All species in the farm workshop work together, share resources and labor results.

  • PART 01 THE WORKSHOP

    The WORKSHOP is the basic unit of production inside the animal farm simulator, where various manufacturing activities are going on. A new type of pink chicken is being bred in the workshop; snacks that can help restore ecological balance are ready for pick-up; the latest series of garment is constantly growing; the edible garden is waiting to be harvested. All species in the farm workshop work together, share resources and labor results.

  • PART 01 THE WORKSHOP

    The WORKSHOP is the basic unit of production inside the animal farm simulator, where various manufacturing activities are going on. A new type of pink chicken is being bred in the workshop; snacks that can help restore ecological balance are ready for pick-up; the latest series of garment is constantly growing; the edible garden is waiting to be harvested. All species in the farm workshop work together, share resources and labor results.

  • PART 02 THE LAB

    Countless possibilities can emerge in the LAB. Traditions are not advocated here but innovations. We discuss genes, species, life and death. The pessimists may fear and worry about the future mainly because of the uncontrollable future, while the optimists firmly believe that the acceleration of technology will eventually lead the world to a singularity.

  • PART 02 THE LAB

    Countless possibilities can emerge in the LAB. Traditions are not advocated here but innovations. We discuss genes, species, life and death. The pessimists may fear and worry about the future mainly because of the uncontrollable future, while the optimists firmly believe that the acceleration of technology will eventually lead the world to a singularity.

  • PART 02 THE LAB

    Countless possibilities can emerge in the LAB. Traditions are not advocated here but innovations. We discuss genes, species, life and death. The pessimists may fear and worry about the future mainly because of the uncontrollable future, while the optimists firmly believe that the acceleration of technology will eventually lead the world to a singularity.

  • PART 02 THE LAB

    Countless possibilities can emerge in the LAB. Traditions are not advocated here but innovations. We discuss genes, species, life and death. The pessimists may fear and worry about the future mainly because of the uncontrollable future, while the optimists firmly believe that the acceleration of technology will eventually lead the world to a singularity.

  • PART 02 THE LAB

    Countless possibilities can emerge in the LAB. Traditions are not advocated here but innovations. We discuss genes, species, life and death. The pessimists may fear and worry about the future mainly because of the uncontrollable future, while the optimists firmly believe that the acceleration of technology will eventually lead the world to a singularity.

  • PART 03 THE ARENA

    The ARENA is one of the most important parts of the Animal Farm Simulator, where the farm residents continue to imagine the reshaping of the beautiful world. In this imagi_x0002_native space, we can travel through different parallel time and space to understand the evolution of civilization on the earth for hundreds of millions of years. Break through the limits of thinking and extend to the mysterious realm of extraterrestrial beings.

  • PART 04 THE CO-OP

    The CO-OP is a form of cooperative organization established by creatures voluntarily united for cooperative production and management. It first emphasize

  • PART 04 THE CO-OP

    The CO-OP is a form of cooperative organization established by creatures voluntarily united for cooperative production and management. It first emphasize

<THE ANIMAL FARM SIMULATOR> 2023.04.28～2023.10.08

This is a story that takes place in the future, you can imagine yourself opening an anywhere door. In this imaginative world, some human beings follow the naturalism of Lao Tzu and Rousseau. They live in the natural environment, and constantly reflect on anthropocentrism. While some others, who lost in the confrontation with artificial intelligence and are manipulated by the ever-accelerating technology. They hid in artificial illusions, implanted micrologic chips into their organs, used themselves as biological batteries, and let digital signals took over their thinking.


Historians tell us that humans are no longer the masters of the world, and that anthropocentrism has become a fossilized line of code in the "human data strata" in the cyber library. New theories of natural animism began to rise, and an ideological trend of "decentralized reworlding" was also emerging. People constantly reflect on the relationship between man and all beings in the world, and explore how to achieve optimization and improvement of "anthropocentrism".


In this context, a brand new "Animal Farm Simulator" has been established and just opened to public. A series of discussions on the way of coexistence between human beings and all beings are also being carried out here. This time, can we eliminate the confrontation between human beings and other species, explore a new mode of coexistence, cooperation, mutualism, coexistence and prosperity under the premise of understanding and respect, and write a new chapter of the “Animal Farm” together?


The “Animal Farm Simulator” consists of four sections: the Workshop, the Lab, the Arena and the Co-op, simulating a future experimental field where all beings co-exist, presenting the thinking and exploration of future possibilities. In this mixed field full of infinite imagination, from the “IT” perspective, we produce, practice, co-create and speculate in the "New Animal Farm" and constantly exploring ways to share this beautiful planet with other lives.

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